A 12-Week Self-Paced Online Course

Mindful Branding for New Entrepreneurs

Approach Your Business Differently

A 12-week digital course for values-driven entrepreneurs to master mindset and brand strategy, including everything I wish I knew as a new entrepreneur.

In 90 days, this course will teach you to:
Calm your mind, leverage your strengths and values within your business, and build a strategic brand identity with integrity so you can thrive.

Why is mindset critical to your business and brand

Because mindset helps you push through obstacles and achieve your goals.

As a fellow entrepreneur, I understand the struggles of self-doubt, fear, and decision fatigue. That's why I designed this self-paced course with 12 weekly chapters (and nearly 40 lessons) full of everything I wish I had known earlier in my entrepreneurial career to help you navigate common mindset traps, build resilience, discover who you are, and refine your branding strategy.

This course approaches branding holistically, emphasizing personal development and self-inquiry while embracing intersectionality in your identity. It’s about using your values to create a compelling brand story that is both energizing and authentic to you.

Course Overview

  • Week 1

    Build a Mindset for Success

  • Week 2

    Metacognition and the Stages of Learning

  • Week 3

    The Myth of the Left and Right Brain

  • Week 4

    Self-Talk and Cognitive Reapprasiels

  • Week 5

    Reframing Negative-Self Talk

  • Week 6

    Overcoming Entrepreneurial Mindset Traps

  • Week 7

    Working With Fear and Creativity

  • Week 8

    Setting and Holding Boundaries

  • Week 9

    Creating Your Ideal Workplace

  • Week 10

    Leveraging Your Strengths

  • Week 11

    Using Your Values as a Brand Strategy

  • Week 12

    Using the Brand Integrity Framework

Learn more

Course FAQ

  • Who should take this course?

    This course was designed to help new or soon-to-be entrepreneurs; however, entrepreneurs struggling with their mindset or identity could benefit at any stage. It is a mix of neuroscience, therapeutic frameworks, values, strengths assessments, and brand strategy, so come with an open mind. You might be surprised at what new insights you gain from this approach.

  • What is the format for this course?

    Course content is on-demand and unlocks as you complete lessons, meaning you can access the course at the pace that works for you.

    The recommended flow is to complete chapters weekly (there are 12 chapters) which contain lessons. You can complete a lesson a day or all at once based on your availability and the content's meatiness, which varies by topic.

    Each chapter ends with a personal reflection. Building this reflection into your weekly workflow with 30 minutes of writing on Fridays to reflect on your week's learning can be helpful. How and when you choose to reflect is up to you.

  • How long should I expect to set aside to take this course?

    How quickly you advance is up to you; however, if you dedicate 2-3 hours each week, you can stay on pace with the 12-week timeframe. Some weeks take longer to complete than others.

    Week 12, where you develop your Brand Integrity Framework, takes longer as there are more steps to complete and requires greater focus. Once you walk through the steps initially, you might return to the content to refine your brand strategy over time.

    Ultimately, you control the pace and your level of effort when taking this course; what you put into it is what you get out of it.

  • Where can I find the course materials and course community?

    This course is housed in a private digital community known as Womxn Create. This course occupies a separate Space within the network. As part of joining this course, you will receive access to Womxn Create and the private course community. Both are available as resources to network, share ideas, and collaborate on your entrepreneurial journey. Participating in this course encourages you to share your insights with others within the community.

    Registering for this course will immediately give you access to the materials and community. You can participate via your desktop or a mobile app, which you can download once prompted.

  • Is there a live component to this course?

    At this time, no; however, in the future, there may be live group coaching calls or pop-up Q&As as the community grows. Stay tuned!

  • Are there any additional costs for taking the assessments?

    While I have selected assessments to help you gain insight (most for free), there is one, the CliftonStrengths Assessment) which requires an additional fee of $20-60 dollars to complete. While taking this assessment is encouraged, it is not required to complete the course.

  • What is the refund policy?

    There is a 7-day money-back guarantee (“refund period”), for the course. Click here to review the full terms and the requirements to request a refund.

  • Still have a question?

    Reach out for support.

Enroll Today

Kick-start 2024 and develop a concise and powerful values-driven brand through this self-paced digital course for entrepreneurs who lack a clear identity.

This purchase includes:

✓ Guided 12-week digital course on mindset and branding with lifetime access

✓ Structured learning, assessments, and worksheets with weekly guided reflections to personalize learning

✓ Mindset quiz to track progress throughout the course

✓ Lifetime access to a private course community to share ideas and network

✓ Free access to  Womxn Create  a brand enrichment community to connect with other creative entrepreneurs

$977

– Hedvika T.

“Hannah’s approach to branding helped me find my core values, even with a long list to sift through and showed me how to live them authentically. I'm more confident about who I am now as a coach and entrepreneur, as well as what my brands stand for.”